Every other day or at least once per hour I hear promo PSA’s saying buy local, as well as buy Idaho. With that on your H-U-D, think this. I inquired to KTVB on two issues, one was getting into the minds of so many who have heads in their behinds, that us in our brother organization the Knytes-of-Anarchy, doing a state wide truck trek to raise money for St. Jude’s hospital in Tennessee. To no avail, as Kim Fields or anyone from KTVB’s news staff returned even a phone call. Okay maybe not news worthy, to them, but bet your next biannual inspection that once the truck trek is made, they’ll be on the phone. Next did an inquiry to both the sales manager in Boise at KTVB, as well as KTFT, here in Twin Falls, looking to get some TV ad time for ayrewolffm. Guess what? it’s been a mostly when we get around to it. Now I fully understand that KTVB and KTFT’s sales staff has other clients, some spending huge amounts per month, some not so much, but when and I have been on the other side of this, when a sponsor or potential sponsor calls with cash nearly in hand, one in broadcasting should jump, and get in gear. With NBC having only a few shows that rate any kind of local ad support, and a newscast that very seldom has anything on it concerning Magic Valley news, mostly Boise, that we’d come along looking for ad time, and are nearly ignored, makes one think, can we as a club even buy ad time locally? It was the same trash I got from many local radio stations here long before KDSL as well as KTOW went on the air. Which is why KDSL/KTOW went on the air in 1976. The locals ignored us, or took us seriously enough to get off their duff to call on us, so we put up our own stick up and know what? Local radio stations were for all intents done for. As none of them could keep up with our ratings or ad revenue. We brought Magic Valley and Idaho radio out of the Victorian age into the modern era, at least as modern as the mid 1970’s early 80’s provided. Fast forward to 2010, in less than 4 months both ayrewolffm, as well as KAWR goes on the air. Does KTVB and KTFT really want to ignore us? So why buy local when you have to do it yourself? Wonder the path to doing a LPTV station? Considering KTVB is giving up its analog signal mid June, might as well put KAWT on channel 38. Then watch em cringe.
L8R Aviators
| Psalm 139:13-14“For you created my inmost being; you knit me together in my mother's womb. I praise you because I am fearfully and wonderfully made; your works are wonderful, I know that full well.” Brought to you by BibleGateway.com. Copyright (C) . All Rights Reserved. |
Quote of the day:
There are 10^11 stars in the galaxy. That used to be a huge number. But it's only a hundred billion. It's less than the national deficit! We used to call them astronomical numbers. Now we should call them economical numbers. - Richard Feynman
